New Youth Fade Serum is ideal for all skin types. Pigmentation abnormalities, age spots, and uneven skin tone are common with aging and sun damaged skin. Our Fade Serum is beneficial for these problems. Fade Serum is a non-prescription skin lightener with the strength that exceeds most prescription skin lighteners but without the usual irritation and redness. It contains a combination of 2% hydroquinone, kojic acid, Morus root, and bearberry; the last two ingredients imported from the Orient. This creates an effective regulator for the skin’s pigment production as well as correcting signs of age and environmental damage. Developed by Dr. E. Ronald Finger.