Almost 20 years ago, New Youth founder Dr. E Ronald Finger set out to create a new order of”Anti Aging Skincare.” Dr. E Ronald Finger was already a well-known plastic surgeon in the Southeastern United States – in fact, he was the first board-certified plastic surgeon in Savannah – and author of the plastic surgery and anti-aging bible, Why Grow Old? After decades of pioneering experience, Dr. Finger felt the time had come for him to enter the Anti-Aging Skincare industry.
As a plastic surgeon, Dr. Finger knew he could surgically tighten a patient’s skin to a more youthful shape, but when a patient’s skin was damaged, the process was asking to build a house on an unsteady foundation. Surveying the products on the market, Dr. Finger found nothing that would dramatically improve the look and feel of his patients’ skin at the cellular level – the kind of reprogramming they needed to gain the results they desired.
In 1996, Dr. Finger set out to create a new order in the world of skincare. His experience and dedicated research fueled his focus on repair, protection and rejuvenation using a proprietary combination of anti-inflammatory, anti-glycation and whole food nutrients. With that, New Youth became one of the first doctor-pioneered cosmeceuticals in the United States, soon gaining popularity with patients and skincare enthusiasts across the country.
Today, the revolutionary “New Youth Skin Treatment System” retains its founding principles: to address the root causes of the aging process, and to uncover healthier skin. In the Anti-Aging industry populated by quick fixes, New Youth is an enduring solution.
Dr. Finger is a native Southerner, a veteran of the USAF during the Viet Nam conflict, and a second-generation physician. He is a Fellow of the American College of Surgeons, and is a member of the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgeons, and the Georgia Society of Plastic Surgeons.